Services

Emerging artists and songwriters with new material are welcome to send their work to banquyen@hamedia.vn. Our advisory team assesses the potential of each submission and, on that basis, proposes the most suitable form of cooperation from those set out below.

Production financing

Hong An acts as the investor, enabling artists to produce their own music without being constrained by initial resources.

Marketing investment

• Organising press conferences for product launches.
• Coordinating with journalists for filming and editorial coverage across more than 30 leading domestic media outlets, including VietnamNet, Tuoi Tre, VnExpress and Kenh14.
• Producing visuals and short-form clips for social media distribution.
• Optimising keywords and imagery, and running advertising campaigns tailored to each release.

Multi-platform distribution

Hong An releases music across all major domestic and international platforms, including Zing MP3, NCT, YouTube, Spotify, Apple Music, Facebook and TikTok.

Campaign optimisation

Based on the character of each work, we select and book the TikTok accounts, fanpages and YouTube channels best suited to it, so that the release reaches its intended audience.

Creative matchmaking

We connect emerging artists with established Vietnamese songwriters to develop new material together, supported by an accompanying marketing campaign.

Production to professional standards

Drawing on our studio network and leading music producers, Hong An supports emerging artists through arrangement, recording, mixing and mastering, following internationally recognised processes.